BlogsAds

Blogads are ads that appear in blogs and other independent web sites. Each "strip" of Blogads is managed by an independent publisher who sets prices and decides which ads appear. In traditional media, writers and editors earn less than 30% of total revenues, and 70% of revenues go to newsprint, ink, new computers for the ad reps, parking spots, printing presses, lemonade for the publisher's kids... you get the picture. The coin gets flipped with Blogads: 70% goes to the writer, with 30% paying for technology. (Note that we split net revenues, i.e. after credit card or PayPal transaction costs, which typically amount to 2%-3%). Blogs without a laser-sharp focus on one topic or community AND an audience of 1000 readers a day usually do not attract advertisers. But some blogs with a sharp focus AND an audience of thousands a day do NOT get advertisers either. One test: have more than a handful of companies expressed an interest in advertising on your blog?